Direct Sales Strategy Examples: for Trade Shows, Trade Fairs and other Direct Sales Events
Trying to understand how a direct sales strategy might be executed in the real world of sales? Take a look at our direct sales strategy examples below!
‘Newbie’ is a company is selling online course management software, like Udemy. Newbie is exhibiting at its first trade show. Like many companies, making a sale for Newbie means signing a contract with a customer.
What You’ll Learn
- How to have successful sales conversation using a 5-step direct sales strategy plan!
- Making a sale isn’t the only way to have a successful sales conversation. Meeting one or more sales goals that get you closer to a sale also means success!
Examples for Pop-Up Shops, Booths, Stands
‘Face Cream Gal’ is working a direct sales exhibit selling– you guessed it– face cream. She is conducting a Lead Interview with a potential customer hoping to make a sale.
What You’ll Learn
- The difference between bad and good direct sales practices.
- Why you should avoid launching into product pitches when trying to make a direct sale.
Why You Need Direct Sales Strategy
It’s one thing to read a list of ‘best practices’ for executing a direct sales strategy plan. It’s quite another thing to adapt those practices to real-life direct sales conversations.
In our experience, the best way to learn how to sell is to read face to face selling scripts or watch role-playing videos. The more memorable, the better! Learning a direct sales strategy plan with fun, memorable characters helps commit concepts to memory. It also helps to take the fear out of sales for those who might be new to it.
That’s why we created the Tradeshow Basecamp™ courses with these needs in mind. Memorable characters and plenty of role-playing scenarios will insure you have…
All the strategy examples you’ll need to learn to sell like a pro!
A Direct Sales Beginner?
The training you need…
Our acclaimed course series, a complete program designed to help you have profitable trade shows and direct sales conversations.
Get instant access to the full course series (101, 102, 103, 104).
Be fully prepared for your next event and earn your Certified Tradeshow Basecamp Exhibitor™ (CTBE™) today!
Training a team? Check out our For Teams course series.